Tag Archives: End of Century

Lara & Troy at EOC

Feb

2012

Lara is one of the owners of my new fave boutique End of Century (yes mentioned on here with increasing frequency) which might explain her casual yet inspired style. And Troy has hair any girl would kill for. And they’re such a damn cute couple I had to post them!

Posted in NYC Style | Tagged bohemian style, End of Century, indie boutique, Lara Hodulick, nyc | Leave a comment

Effie rocks it in Jenny Lai

Feb

2012

Last night I ran into designer/illustrator Effie Liu at an opening at End Of Century. Her hot pink hair peeking out from her hood grabbed my attention and I knew right away I wanted to post her today on StyleDefined NYC. When I asked what she was wearing I discovered it was Jenny Lai –a designer who just last season was showing out of a friend’s apartment during NYFW and had sent me an invite to attend her presentation. Loved her work then (see it in UP|coming!) and even more love to see how it works with Effie’s own style…brilliantly.

Posted in NYC Style | Tagged Effie Liu, emerging designer, End of Century, Hot pink hair, Jenny Lai, RISD | 2 Comments

End of Century

Jan

2012

Where: 237 Eldridge St, NY, NY
When: Mon – Sat 12 pm – 8 pm, Sun 12 pm – 7 pm
End of Century

End of Century is part store, part art gallery and entirely intriguing! Tucked away on a block that isn’t wall-to-wall boutiques, walking into End of Century feels like a departure from the everyday. Warm and inviting it feels a little old fashioned despite the fact that it it showcases newer designers and artists. This juxtaposition of old/new works well as you realize that most everything in here has the possibility of becoming a classic. Forget fast fashion and chasing trends. Here you can find clothes, jewelry and accessories by designers that are truly creating bodies of work rather than searching for instant fame. And that’s not to say they won’t become household names: Titania Inglis, who recently won the Ecco Domani Fashion Foundation Award, is one of the designers you can find here. Others include jewelry designer Collette Ishiyama and bags by 1 Per Diem.

I personally love stores that support emerging designers and what’s more amazing to me is that they also devote part of their limited space to show the work of fine artists as well. Coming up will be a site specific installation by Edouard Nardon that will run this weekend through February 15th.

Posted in SDNYC Finds | Tagged 1 per diem, COLLETTE ISHIYAMA, Ecco Domani Fashion Foundation, End of Century, Titania Inglis | 2 Comments

Jenny Lai

Sep

2011

Jenny Lai

Jenny Lai
RISD 2010
NOT

What are you currently up to?
I just finished showing my debut collection for SS12 last week, so I am following up on potential buyers, working on the company website, and beginning ideas for the next project.

Do you currently sell your collection somewhere?
Eva New York and End of Century both carry NOT and I’m very excited that I’ll be adding a stockist in Hong Kong next season.

Are you planning on showing next NYFW?
At the moment, yes, however I’m looking forward to pushing the presentation into new formats. If not New York, I may bring the collection to other cities such as Berlin or Japan, where I may find a market who better understands my aesthetic.

Who are 3 artists past or present who inspire you?
Designers Kawakubo, Yamamoto, and Watanabe always inspire me. They never stop searching for something that is meaningful. Their art is instinctive, clever, awe-inspiring.

I’ve always admired the career and lifestyle of Yo-Yo Ma, who has really experienced the world through his passion and talent. He doesn’t stay within the classical box, he has the hunger, flexibility, and skill to play contemporary, Brazilian, Chinese, popular film, even “rodeo” music with equal enthusiasm. I was so inspired by his bach suite video interpretations when I was introduced to them many years ago.

Where do you hope to be 3 years from now?
I hope to have developed the brand both artistically and more financially secure, so that it is flexible enough to be working in different countries, so that I am developing conversations and partnerships with exciting artists of all genres, and working with my own small team of talented and inspiring colleagues.

Props

Interned in the womenswear and atelier departments of Viktor & Rolf in Amsterdam and Boudicca studio in London
Featured as one of the Fashion Next designers by Elle Magazine and showed thesis collection at Lincoln Center during NYFW Sept 2010.